Millennial Lingo Class for Parents

Client Berlitz Kids & Teens

 

Problem Every year Berlitz helps millions of teens in the world speak new languages. Parents, however, don't get any reward for this.

 

Insight Despite speaking the same language, Parents and millennials state that they “don’t speak the same language”

 

Solution We created the "Millennial Lingo Class", a free secret class for parents that gets unlocked when buying any language course. This includes the instant translator feature for different devices and the full class material prepared by lingo experts.

Team Art Direction: Adriana Aneiva Creative direction: Federico Alonzo. 

Surprise Item on Cart Screen

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The App and some features

Special features and add-ons

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Phone immersion tool

Phone Language Add-on
Phone Language Add-on Example
Shazam Upgrade

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